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&lt;p&gt;Time was, back in the late 1800s, schools were desperate for students. Like Kaplan University-desperate. The &lt;em&gt;Times &lt;/em&gt;dug up some century-old ads elite schools placed in the paper&amp;rsquo;s classifieds, and they show an era when &amp;ldquo;college was once a buyer&amp;rsquo;s bazaar for qualified students.&amp;rdquo; Even Columbia, Harvard and Yale&amp;rsquo;s law schools were on the hunt for a few good students.&lt;/p&gt;&lt;p&gt;&lt;img style=&quot;display: block; margin-left: auto; margin-right: auto;&quot; src=&quot;http://www.vault.com/VCM/blogs/used_car_salesman.png&quot; alt=&quot;&quot; width=&quot;342&quot; height=&quot;319&quot;&gt;&lt;/p&gt;&lt;p&gt;Harvard, perhaps fittingly, thought it best to namedrop, listing the names of renowned faculty members in ads run between 1868 and 1871.&lt;/p&gt;&lt;p&gt;Columbia opted for the more aggressive approach: the age-old tactic of bashing your competitors with one hand and promising the easy path with the other.&lt;/p&gt;&lt;blockquote&gt;&lt;p&gt;In an ad hovering over a pitch for cured hams on Oct. 7, 1871, Columbia Law School assured applicants that (unlike some rivals) its graduates were &amp;ldquo;admitted to the bar without further examination.&amp;rdquo;&lt;/p&gt;&lt;/blockquote&gt;&lt;p&gt;And Yale Law School, maybe the most selective of all law schools now, might as well have donned a plaid wool jacket.&lt;/p&gt;&lt;blockquote&gt;&lt;p&gt;They included &amp;ldquo;access to library without extra charge,&amp;rdquo; eight weeks of fall vacation, three weeks of spring vacation and a two-week recess &amp;ldquo;embracing Christmas and New Year.&amp;rdquo; And, the ad noted, &amp;ldquo;students can enter or leave at any time.&amp;rdquo;&lt;/p&gt;&lt;/blockquote&gt;&lt;p&gt;[NYT]&lt;/p&gt;

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