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Maybe it&#39;s the fact that I&#39;m at work on Columbus Day, but the &lt;i&gt;McKinsey Quarterly&lt;/i&gt; just gave me a reason to laugh. No, really. In the abstract of an article about increased competition in the IT offshoring industry, the &lt;i&gt;Quarterly&lt;/i&gt; points out that rising stars in the field are &quot;redefining many traditional management practices&quot; by &quot;focusing on the quality of services delivered rather than the usual benchmarks of costs per offshore hire.&quot; &lt;p&gt;Focusing on providing quality is a revolution in management thinking, eh? Anyone else smell a back-handed indictment of the profession? More importantly, what could have caused such a shift in the paradigm? Part of the reason seems to be that first and second-tier outsourcing firms &quot;can no longer win bids solely by differentiating on price, since almost all suppliers are now cost competitive.&quot; So there you have it: when all else is equal, people choose the best quality product they can find. The times truly are a-changin&#39;.  (Click here to read the article (subscription required for full access).&lt;p&gt;&lt;i&gt;&lt;b&gt;--Posted by Phil Stott, Vault Staff Writer&lt;/b&gt;&lt;/i&gt;

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