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&lt;p&gt;&lt;span&gt;Last week, Danielle and I debated Clear Channel&#39;s decision to donate radio stations to the Minority Media and Telecommunications Council in an effort to increase women and minority ownership in broadcasting. While I wasn&#39;t willing to bet on the media industry&#39;s diversity efforts, especially in broadcasting, Danielle was more idealistic. See the complete post here.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Today,&#160;Travel Channel&#39;s British head Pat Younge, who is expected to return to the BBC next year in charge of the channel&#39;s in-house program-making, demanded accountability by saying that top executives who fail to achieve their diversity targets &quot;should be sacked.&quot;&#160; This, in the aftermath of the BBC releasing its annual report which showed the broadcasting corporation missing diversity targets set by itself. Aiming to have 7 percent of its senior managers to be minorities, the corporation achieved a whopping 5.6 percent. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;Mr. Younge, who is one of very few Black executives&#160;at the BBC&#160;went on to suggest that this was because of an overarching problem with attracting a multicultural workforce behind the cameras. He was quoted in&#160;&lt;em&gt;&lt;span&gt;The Daily Mail&lt;/span&gt;&lt;/em&gt;&#160;saying, &quot;&#39;I will have my own targets when I join BBC Vision and I must live up to what I have said - or face losing my job. &#39;Diversity will be a big focus for me when I return to the corporation.&quot; &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span&gt;You can read the complete article here. BBC has for long been the subject of irate complains for its lack of diversity. Former Director-General of the BBC, Greg Dyke has been famously known to call it &quot;hideously white.&quot; While his caustic remarks mark yet another prod for the broadcasting industry to surface into reality, this time by one of its very own producers, will it make a difference?&lt;/span&gt;&lt;/p&gt;

Aman Singh Das

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