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Some interesting insights from PepsiCo. CEO Indra Nooyi on what she believes are the central challenges facing capitalist enterprises in general and her company in particular as a result of the economic downturn.&lt;p&gt;&lt;img class=&quot;embeddedObject&quot; src=&quot;http://content.screencast.com/users/pstott/folders/Jing/media/9a9b3c9f-ec89-46a4-86ed-43293ae73618/00000097.png&quot; alt=&quot;pepsi truck; pepsi sign&quot; width=&quot;252&quot; align=&quot;left&quot; border=&quot;0&quot; height=&quot;174&quot;&gt;In this brief interview with the BBC, Nooyi laid out her claims that &quot;you can&#39;t separate banks and reform of the banking sector &amp;hellip; from the rest of the corporate world.&quot; The reason? Wall Street and Main Street are &quot;all interconnected.&quot; Therefore, says Nooyi, &quot;the debate right now is how do you change capitalism in total so that the emphasis is not just on the shareholder but on the stakeholder; the emphasis is not just on what happens within the company, but what happens sustainably, long-term, taking all of society into consideration.&quot;&lt;/p&gt;&lt;p&gt;You heard it here first, folks: the CEO of a major corporation believes that the capitalist system needs to be reformed so that&amp;mdash;gasp!&amp;mdash;corporations look out for the good of society as a whole rather than just at their own bottom lines. The result, she says, is that companies will once again emerge as a entities that can be trusted. Now where have I heard similar sentiment recently?&lt;/p&gt;&lt;p&gt;On Pepsi&#39;s business in particular, meanwhile, Nooyi is equally enlightening: she points to shifts in pack sizes for soda and a stronger focus on emerging markets in the Middle East and Latin America as ways in which her company is dealing with the impact of the recession. Not a bad amount of information for a minute forty-five of interview, really.&lt;/p&gt;&lt;p&gt;&lt;i&gt;&lt;b&gt;--Posted by Phil Stott, Vault.com&lt;/b&gt;&lt;/i&gt;&lt;b&gt;&lt;/b&gt;&lt;/p&gt;

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