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&lt;p&gt;In celebration of International Women&#39;s Day, Shaunti Feldhahn would like to give women of the world the gift of tough love.&lt;/p&gt;&lt;p&gt;&lt;img src=&quot;http://www.vault.com/VCM/articles/the_male_factor.png&quot; width=&quot;117&quot; height=&quot;146&quot; alt=&quot;The Male Factor&quot; align=&quot;left&quot;/&gt;&lt;/p&gt;&lt;p&gt;Her book, &lt;em&gt;The Male Factor: The Unwritten Rules, Misperceptions, and Secret Beliefs of Men in the Workplace&lt;/em&gt;, comes straight from the mouths of hundreds of corporate men. And the results--an insightful, if challenging, collection of private prejudices, fears, and words of advice--may prove invaluable for the women in the cubicles next to them.&lt;/p&gt;&lt;p&gt;Feldhahn&#39;s research, which included a nine year—and counting—survey and interview process, culled &quot;laundry lists&quot; of praise from the men, in addition to critiques. But the book focuses mainly on constructive criticism. &quot;I really wanted to use my space--not just to say &quot;aren&#39;t we wonderful,&quot; Feldhhan explains. &quot;You&#39;re buying this book for some help, so here&#39;s some help!&quot;&lt;/p&gt;&lt;p&gt;That help is identifying behaviors that are losing women valuable respect, attention, and effectiveness with their male coworkers—and why. &quot;To the degree you&#39;re working with men, you&#39;re working with internal, unspoken, unseen unwritten male culture,&quot; Feldhahn says. &quot;It&#39;s going to be in your best interests if you at least know what that is.&quot;&lt;/p&gt;&lt;p&gt;For example—do you have a habit of emoting when you get bad news? Even if an outburst isn&#39;t directed at anyone in particular, you may be surprised at the negative impact it can have on the men at your office--and on your image.&lt;/p&gt;&lt;p&gt;&quot;[Men] do not want to have to worry about how someone is going to react when they approach them with something,&quot; says Feldhahn. &quot;In general, they know how men are going to react, but they&#39;re not necessarily as sure how women are going to react when they bring them something. That brings a little discomfort. They really prefer working with people they don&#39;t have that discomfort with.&quot;&#160; &#160;&#160;&#160;&lt;/p&gt;&lt;p&gt;Click here for more on Feldhahn and her findings.&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Read More:&lt;/strong&gt; &lt;br /&gt; The Sponsor Effect on Female Leadership&lt;/p&gt;&lt;p&gt;&lt;em&gt;&lt;strong&gt;--Cathy Vandewater, Vault.com&lt;/strong&gt;&lt;/em&gt;&lt;/p&gt;

Cathy Vandewater

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